Samsung's hopes the channel will help get ultra-mobile PCs into the hands of customers. Samsung launched a new version of its P3 partner program just over a year ago, and so far the company has been able leverage it to set itself apart from the competition with its established product lines like displays and up-and-coming sectors like its cutting-edge ultra-mobile PCs. After eight months of research and finding out what its resellers were looking for in a partner program by talking to them and to industry experts, Samsung launched the program in January 2007.

Full story: crn.com